While digital accessibility solutions in the market vary, most firms focus on one solution, be it AI and machine learning solutions or manual code modifications. Co-CEO of EqualWeb Erez Bahat stresses that this does not provide the ultimate solution, far from attaining full compliance with the law. “Our approach is the ‘hybrid’ solution: automated and manual remediation,” Bahat says. “This way we enable clients to achieve the highest level of accessibility, fully compliant with regulations.”
With more than two decades of experience in advanced web and app developments, EqualWeb offers a cloud-based technology that works in an automated manner without interfering with the structure of the website. The changes incorporated by EqualWeb are on the end user’s level, meaning within their browsers. This includes the manual process as well.
In order to achieve full compliance as regulations update and websites undergo periodic changes, Bahat articulates, EqualWeb provides a four-step packaged solution. The company generates accessibility code for the client’s website for the AI-based technology to fulfill the required accessibility requirements. Then, “we make full manual remediation on top of the client’s website without changing it,” Bahat stipulates. The company makes adaptations in the widgets that are fully compliant with clients’ websites.
For instance, if the color used on the website is red, EqualWeb can build similar colored widgets. To stay fully compliant, EqualWeb keeps auditing and monitoring the website through its automated monitoring system that recognizes new changes in terms of design or template on the website to remediate the widgets accordingly for accessibility. “We also provide quick and robust AI solutions for small businesses, tailored to their needs, but we make sure they understand that unless they have the full package they will most likely not meet 100 percent compliance requirements,” Bahat says.
We enable client to achieve the highest level of accessibility fully compliant with regulations
EqualWeb’s technology in web accessibility is testified by Lenovo, a leader in manufacturing PC and smart devices. While incorporating web accessibility on their website, the company wanted to ensure that it does not impact normal user flow. EqualWeb enabled Lenovo to easily accomplish accessibility compliance without changing anything on the website or the underlying codebase. Lenovo uses EqualWeb’s managed accessibility plan, a hybrid approach that combines both the automated interface and meticulous manual remediation by the company’s accessibility experts. As a result, Lenovo was able to move from 0 to 100 percent web accessibility compliance while saving time, money, and resources and have more than 56,000 user activations. It is no surprise that EqualWeb’s clientele includes leading brands such as Bosch, Decathlon, Adidas, and Mac, among others.
With a growing client roster, EqualWeb is aiming to work with updated accessibility regulations to remediate organizations and help them comply with new norms. At the same time, the company constantly works with people with disabilities to get their feedback and improve the accessibility and user-friendliness of its widgets on websites. “We want to help clients achieve equal web access to everyone in a cost-effective manner while making all users happier in the process,” concludes Bahat.